Struggling to grow your business online?

Marketing Clarity that Turns Strangers into Customers

Even if you’re just starting out, I can optimise your funnel, website & lifecycle marketing strategy to drive real results.

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Trusted by businesses & brands in the US, Canada, Australia & Asia Pacific

Brand, Product & Lifecycle Marketing Strategy

Planning go-to-market & customer acquisition funnels

Content Marketing
(SEO, Email & Social)

Creating articles, lead magnets, email sequences, short form videos & strategy

Website & Landing Page Conversion Optimisation

Optimising web pages for clarity, leads & conversions (i.e. CRO)

What I’ve Done – Portfolio of Results

From strategy to hands-on campaigns, I’m the lifecycle marketing expert
who can do-it-for-you or guide you

Why work with me?

As the Ex-Head of Lifecycle Marketing (Asia Pacific) of Newfold Digital — Shopify & GoDaddy’s largest competitor — I’ve achieved revenue targets for numerous campaigns & strategic initiatives.

of marketing & business experience

Expertise in funnels, brand campaigns & content marketing (i.e. SEO, social media, videos, emails & landing pages).

in establishing & leading global marketing teams

Established high performing marketing & cross-functional teams across APAC and EMEA, amid mergers & acquisitions.

month-on-month revenue & order growth

Led numerous brand & product marketing campaigns that achieved robust MoM and YoY growth and brand recall.

What people say about me

Marketing leader specialising in lifecycle marketing
& full funnel strategic revenue optimisation

Logen is a consummate brand, marketing and digital professional. […] He also played a leading role to align and grow the Crazy Domains, Sitebeat and Vodien brands across content, SEO and social.
Shaad Hamid
General Manager, GrowthOps
Logen is a passionate leader as well as a high performing team player. He keeps himself abreast with marketing trends to stay ahead of the curve. He is a solid strategist for lifecycle and retention marketing […]
Gabrielle Nicolette (Nikki) Roales
Lifecycle Marketing Manager, Newfold Digital
Over the past 3 years that we have been working together, he has grown tremendously […] to a leader in customer loyalty, retention and growth. He has […] built a large and highly talented team from scratch across multiple countries.
Robert Winkelmann
Chief Marketing Officer, Newfold Digital
From our first meeting, it was clear I was working with an expert who understood the nuances of not just strategizing and crafting value-driven content but who also knew how to tailor messages to a highly specific niche audience.
Patrick Compton
Communications Consultant, Flashforward
Logen […] really knows his stuff in the realms of content marketing. I’ve enjoyed working with him and will definitely recommend him to any companies looking for someone to build and execute their content strategy.
Rui Hang Foo
Associate Product Manager, Vodien

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Do you have questions? Would you like to set a meeting?

Talk to Logen